Yu-chan no Megane

I’ve been working on another post the past two weeks, but that has barely made it past a few lines, so in the meantime, I’ll wax lyrical on my latest obsession, Kimura Takuya.

Rather, Kimura Takuya in cheesy Gatsby ads.

Let’s put it this way, I don’t really know who Kimura Takuya is or what he does despite my love for JEntertainment (JDoramas and JPop, I suppose), but whatever it is, I’m pretty sure he’s better known for his Gatsby ads.

For those of you not in the know, Gatsby is a brand of beauty products for men. Well, if that isn’t an oxymoron… Anyway, hair wax, hair colour, deodorant, etc etc. So, the reasonably pretty Kimura is the main focus of these ads with the ridiculously funny jingle (you’ll hear it shortly), while using these products with complete abandon. And I do mean complete abandon.

That’s his ad for the Gatsby Biocore Deodorant Spray. Almost convinces you that you’ve got to have it. Although, my primary observation would be that it’s such a counterproductive way to keep yourself smelling fresh.

If you’ve got the time, check out the ads at the Gatsby website. They load pretty quickly so you can watch the 30s ones which are double the hilarity.

Kimura’s ads are so popular that there are spoofs out there, like this one. (I’d embed the YouTube vid here, but unfortunately my plugin doesn’t allow me to post more than one video per post. I’ll work on it.)

While I did spend some time converting the ads into nice little videos to watch on my phone, that spoof above operates on a totally different level of Pathetic.